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Laura Newberry-Yokley

Title
Director Engagement & Marketing//Owner
Company
United Way// Estrotar
Industry
Not-for-Profit/Charity
City
Wooster
State/Province
Ohio
Country
United States
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About me

I came from the health policy arena and ran a grassroots health strategy. Whenever I worked with a non-profit I loved it. I spent about 10 years in the Marketing field I enjoy working at United Way.

I also do consulting and project-based work for government, businesses and communities. Through Sonrisa Leadership, a holistic leadership company under the umbrella company of Sonrisa Products LLC., I write grants and am a committed mentor and coach. 

I am currently writing my first book with my Mother-in-Law who is a preacher. She was one of the first women to be accepted into the Ministry.

About my company

United Way is a nonprofit organization that works with almost 1,200 local United Way offices throughout the country in a coalition of charitable organizations to pool efforts in fundraising and support.

My company Sonrisa Leadership is a holistic leadership company that provides mentoring, coaching and consulting. 

I chose this career path because

I enjoy marketing in all facets, but I particularly enjoy working with non-profits. I am a visionary and I am passionate about inclusion, advocacy and policy making.

I prepared for this career by

Most of my knowledge in marketing has been garnered through experience. I also have a BA in Spanish and Classical Studies and an MA in Women's Studies in Religion from Claremont Graduate University.

The biggest challenge I've overcome

My biggest challenge has been bringing the joyful and playful together with the serious intellectual - I was raised by radical Feminists.

My greatest strength(s)

My strengths include relationship building, strategizing, conflict-mediation, and connecting the dots to see the big picture.

My greatest accomplishment to date

My greatest accomplishment is my two children. Second to that, I am proud of the advancements I have made both professionally and personally. At Abbott Laboratories, I started as an Administrative Assistant and worked my way up to Senior Manager, and went on to run the state health policy strategy all over the country.

My personal/professional goals

My professional goal is continue on the path towards leadership. I was told by a board member that I am being groomed for something special.

What/Who has inspired me the most

I am a lifelong learner and I am inspired by unfolding new experiences that I can learn and grow from.

I most want to be known/remembered for

I want to be remembered for the joy that I brought into the world. 

I participate in the following organizations/memberships

Rotary Club

I have received the following Honors/Awards/Scholarships

 

  • Abbott Excellence Award 

    honor dateJan 2013  honor issuerAbbott Nutrition 

    honor descriptionFinancial Efficiency

  • Edit honor Special Recognition honor titleSpecial Recognition 

    honor dateJan 2013  honor issuerNational Organization of Black Legislative Legislative Women

    honor descriptionCommitted work on behalf of African American women.

  • Edit honor Abbott Excellence Award honor titleAbbott Excellence Award 

    honor dateJan 2012  honor issuerAbbott Nutrition 

    honor descriptionSpanish Sensory Facilitation in Mexico

  • Edit honor Excellence in Community Service Awardhonor titleExcellence in Community Service Award

    honor dateJan 2012  honor issuerGospel Heritage Foundation 

  • Edit honor Exceptional Abbott Mentor Nomination honor titleExceptional Abbott Mentor Nomination 

    honor dateJan 2012  honor issuerAbbott Nutrition 

  • Edit honor Visionary Award honor titleVisionary Award 

    honor dateJan 2012  honor issuerCorporate Voices for Working Families 

  • Edit honor Pioneering, Achieving, Caring, & Enduring (PACE) Awardhonor titlePioneering, Achieving, Caring, & Enduring (PACE) Award

    honor dateJan 2011  honor issuerAbbott Nutrition 

    honor descriptionImproved productivity by 30%.

  • Edit honor Above and Beyond Awardhonor titleAbove and Beyond Award

    honor dateJan 2009  honor issuerAbbott Nutrition

  • Edit honor Sticking Your Neck Out Award honor titleSticking Your Neck Out Award 

    honor dateJan 2009  honor issuerCorporate Voices for Working Families 

  • Edit honor Women Leaders in Action Recognition Awardhonor titleWomen Leaders in Action Recognition Award

    honor dateJan 2009  honor issuerAbbott Nutrition

I support the missions of these charities/volunteer my time

  • Girl ScoutCompany NameGirl Scouts of the USADates volunteeredAug 1987 – Jun 1999 Volunteer duration11 yrs 11 mosCauseChildren
  • Edit volunteer experience Alumni Admissions Advocate; MentorAlumni Admissions Advocate; MentorCompany NameThe College of WoosterDates volunteeredAug 2004 – Aug 2004 Volunteer duration1 moCauseEducation
  • Edit volunteer experience Bilingual Assistant, Homework Help CenterBilingual Assistant, Homework Help CenterCompany NameColumbus Metropolitan LibraryDates volunteeredSep 2006 – Sep 2006 Volunteer duration1 moCauseChildren
  • Edit volunteer experience Ambassador, Employee Giving CampaignAmbassador, Employee Giving CampaignCompany NameUnited Way of Central OhioDates volunteeredSep 2009 – Sep 2009 Volunteer duration1 moCauseHealth
  • Edit volunteer experience Mentor, Professional DevelopmentMentor, Professional DevelopmentCompany NameHerbalifeDates volunteeredJun 2012 – Jun 2012 Volunteer duration1 moCauseHealth
  • Edit volunteer experience Mentor, Public HealthMentor, Public HealthCompany NameUniversity of TennesseeDates volunteeredJan 2014 – Jan 2014 Volunteer duration1 moCauseEducation
  • Edit volunteer experience Reading BuddiesReading BuddiesCompany NameColumbus Metropolitan LibraryDates volunteeredAug 2014 – Aug 2014 Volunteer duration1 moCauseChildren
  • Edit volunteer experience Mentor, Professional DevelopmentMentor, Professional DevelopmentCompany NameThe Seattle School of Theology & PsychologyDates volunteeredAug 2014 – Aug 2014 Volunteer duration1 moCauseEducation
  • Edit volunteer experience Mentor, Employee Resource Groups; Diversity & InclusionMentor, Employee Resource Groups; Diversity & InclusionCompany NameUS Small Business AdministrationDates volunteeredSep 2014 – Sep 2014 Volunteer duration1 moCauseEconomic Empowerment
  • Edit volunteer experience First Aid/CRP; Troop VolunteerFirst Aid/CRP; Troop VolunteerCompany NameGirl Scouts of Ohio's HeartlandDates volunteeredOct 2014 – Oct 2014 Volunteer duration1 moCauseChildren
  • Edit volunteer experience Mentor, Health PolicyMentor, Health PolicyCompany NameNational Hispanic Medical AssociationDates volunteeredJan 2015 – Jan 2015 Volunteer duration1 moCauseHealth
  • Edit volunteer experience Mentor, Professional Development Mentor, Professional Development Company NameAbbottDates volunteeredDec 2015 – Dec 2015 Volunteer duration1 moCausePolitics
  • Edit volunteer experience Mentor, Grassroots AdvocacyMentor, Grassroots AdvocacyCompany NameJohn Carroll UniversityDates volunteeredNov 2016 – Nov 2016 Volunteer duration1 moCausePolitics
  • Edit volunteer experience Mentor, Public AffairsMentor, Public AffairsCompany NameAshland UniversityDates volunteeredJan 2017 – Jan 2017 Volunteer duration1 moCauseEducation
  • Edit volunteer experience Mentor, Marketing & Graphic DesignMentor, Marketing & Graphic DesignCompany NameKent State UniversityDates volunteeredJan 2017 – Jan 2017 Volunteer duration1 moCauseEducation
  • Edit volunteer experience Judge, National and International Entrepreneurship ChallengesJudge, National and International Entrepreneurship ChallengesCompany NameThe College of WoosterDates volunteeredMar 2017 – Mar 2017 Volunteer duration1 moCauseEconomic Empowerment

 

 

I enjoy the following hobbies/interests

I love traveling.

You can find me on these places

http://www.sonrisaleadership.com

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